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TASTE OF SINGAPORE & ASIA
ROADSHOW 2024
JOHANNESBURG, SOUTH AFRICA
26th April to 3rd May 2024

IN CONJUNCTION WITH

JOHANNESBURG WORLD FESTIVAL OF FOOD & DRINK  

HAPPENING @ EMPERORS PALACE, JOHANNESBURG

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At our exhilarating gastronomic Food Roadshow 2024 in Johannesburg

(South Africa), you will get to experience an array of authentic Singapore and Asian food products. We showcase some of our best Singapore and Asian food businesses, bringing them to a growing and burgeoning African market, introducing them to African food centric businesses, as well as consumers and expatriates who are exploring new tastes, and new frontiers in dining.

 

Beyond borders, this event brings new opportunities for Singapore & Asian food business seeking a broader presence further afield and new strategic business-to-business and business-to-consumer network. Leveraging on our F&B platform in Africa, you may explore the world’s next big growth F&B market brimming with exciting business opportunities.

Tap into our platform to network with established African potential business partners, F&B operators from a diverse culinary background. Join us at our

Taste of Singapore & Asia Roadshow 2024 happening from April to May 2024 in

Johannesburg, South Africa!

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WHO WE ARE

Biz Africa Events, Singapore has a vision of helping businesses to expand and build their businesses beyond borders. Their events and programs create meaningful and valuable connections, and networking opportunities for Singapore and Asian F&B businesses to gain entry and understanding of South African business environment. And also provide valuable connections for African food businesses to foray into our Asian region.

 

Biz Africa Events facilitates businesses in building new potential business partnerships, expand their market reach and operations through Business Matching, Overseas Market Development and Overseas Marketing & PR activities as well as provide advisory assistance and consultancy for any business expansion plans and set up in Africa

and into Asian region.

Biz Africa Events offer an exceptional platform tailored for F&B and FMCG businesses to explore the vast opportunities of global markets, to venture into Africa and capitalize on it's burgeoning business landscape.

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ABOUT US
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WHY SOUTH  AFRICA?

South Africa is a burgeoning market with a growing young population. It has well-developed infrastructure and world-class financial sector to support business activities. 

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ABOUT US

MAIN-ORGANIZER

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Biz Africa Events, based in Singapore, is dedicated to assisting businesses in expanding their operations and establishing a presence beyond borders. Our mission is to create meaningful connections and networking opportunities for Singapore and Asia's F&B businesses, fostering a deeper understanding of the African business landscape through our events and programs. Vice versa, Biz Africa Events provides an effective platform for African businesses to explore the Asian markets.

Biz Africa Events specializes in facilitating the establishment of new business partnerships, expanding market reach, and enhancing operations through a range of services including Business Matching, Overseas Market Development, and Overseas Marketing & PR activities and Consultancy in Company Set-ups.

Biz Africa Events provide an exceptional platform tailored specifically for F&B and FMCG businesses, offering opportunities to explore the vast global markets and to venture into the dynamic business landscape of Africa. Through various initiatives, businesses can capitalize on the burgeoning opportunities that the African market presents.

At our exhilarating gastronomic food events in South Africa, food businesses from Singapore and Asia get to showcase their products and services to a growing and burgeoning African market, introducing them to African food centric businesses, as well as consumers and businesses in Africa and vice versa. 

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STRATEGIC PARTNERS

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The South African Chamber of Commerce Singapore (SACCS) is a prominent business organization that facilitates and enhances trade relations, investments, and business opportunities between South Africa and Singapore. Fostering bilateral economic ties, SACCS serves as a vital link between South African and Singaporean businesses, promoting collaboration, knowledge exchange, and market growth. The mission of the South African Chamber of Commerce Singapore is to promote and strengthen the economic, commercial, and cultural ties between South Africa and Singapore. SACCS seeks to facilitate the growth of businesses, enhance trade opportunities, and provide a platform for networking, information sharing, and advocacy to its members.

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The South African Chamber of Commerce Singapore (SACCS) is a prominent business organization that aims to facilitate and enhance trade relations, investments, and business opportunities between South Africa and Singapore. South African Chefs Association is a non-profit industry body, founded more than 48 years ago, that represents the interests of chefs, cooks and caterers at all levels, with a focus on skills development, the celebration of culinary professionals and transforming the industry.

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The Franchise Association of South Africa (FASA) is a trade association for franchisors, franchisees and the professional organizations. It is the oldest internationally recognized Franchise Association on the continent, FASA has been responsible for the roll-out of ethical franchising in South Africa. The Association was founded in 1979 when the pioneers of franchising in South Africa, including such long-standing brands such as Wimpy, Mend-a-Bath, Steers, Milky Lane, Minit Print, Juicy Lucy, Mike’s Kitchen and King Midas, got together to form an Association that would set down ethical standards, become a forum for networking and promote the business format of franchising to both business and the public.

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CATALYZE’s focus as an Event and Business Meeting Organiser is on emerging businesses, positioning them in strategic markets, with facilitating effective and profitable business meetings. Their strength lies in developing companies into world markets for the past two decades, developing international trade fairs in North America, Africa and Eastern Europe as the largest exhibition organizer in Russia, the CIS and Turkey, ITE Group Plc and then representing over 40 international event organizers as their Africa international Event Agent. Their service partners include Flight Centre, Pocket, Protex to name a few.

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MyArts International is a full-service event production & entertainment management company specializing in creative development and corporate communications. Beyond their focus on the arts and cultural, they have mastered events such as Career and Business Expos as well as Networking Sessions, These events create interactions between young entrepreneurs, corporate, government and civil society. Through their exhibitions, workshops, conferences and dialogues, many had the opportunities to enhance their businesses and also discover what other various institutions offered as an avenue to boost their businesses.

Many times, MICE award winner, Professional Exhibition Solutions (PES) has 36 years of organising experiences in the industry of meetings, incentives, conference and exhibition in South Africa. They have organised more than 120 major events over the years of operation. Their key role is to assist international and local companies, individuals and associations to host successful exhibitions & conferences.

HAWKER CULTURE
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PAST EVENT HIGHLIGHTS

The Singapore & Asia Food Fair 4th -7th May2023, a gastronomic event, successfully introduced the unique and vibrant Singaporean hawker culture to South Africans through a series of food exhibitors (B2B2C), cooking demonstrations, and cultural exchanges.

The event, held at the Outdoor Arena of Montecasino in Johannesburg, attracted over 3,000 visitors and food enthusiasts eager to explore the diverse culinary offerings of Singapore and Asian cuisines. The spotlight was on Singapore's Hawker Culture, which was inscribed on UNESCO's Representative List of the Intangible Cultural Heritage of Humanity in 2020.


The food fair was a significant platform to showcase Singapore’s unique rich culinary tradition. The food fair featured 18 food exhibitors, each offering a unique taste of Singapore hawker fare, including iconic dishes such as the chili crab, satay, Hainanese mooncakes, Teo Chew yam pastes, Nanyang old coffee, laksa, bak kwa, pineapple tarts and other traditional

South East Asian food.

 

Visitors also enjoyed other Asian delights, such as Vietnamese pho, kaya sandwiches and

AI robotic fried rice, further broadening their palates and appreciation for

the region's culinary diversity.

I WOULD LIKE A PROSPECTUS FOR
TASTE OF SINGAPORE & ASIA ROADSHOW 2024 IN JOHANNESBURG,
SOUTH AFRICA
26th April to 3rd May 2024

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